Support the festival

Please note that the information on this page does not relate to the current festival.


Sponsoring the Cambridge Beer Festival will put your company in front of over 40,000 visitors. It will help us continue our work campaigning to protect pubs and promote real ale, cider and perry, and to keep prices down for our customers.

The prices for Cambridge Beer Festival are in our sponsorship menu (pdf). For further information and to make a booking, contact

Volunteer T-shirts

Sponsor the T-shirts worn by volunteers throughout the festival. Your business name and logo will appear on the reverse of c.500 T-shirts. Many volunteers continue to wear their T-shirts long after the festival has ended. Single colour print (more colours available at cost). Artwork deadline 12 April.

Steward clothing

Sponsor the polo shirts worn by our stewarding team throughout the festival. Stewards ensure the safety of our customers throughout the festival site. Your business name and logo will appear on the front of the polo shirts. The 60 polo shirts will be used at multiple Cambridge beer festivals. The artwork specification is flexible; deadline of 3 April.


There are multiple positions throughout the festival to display your banner.

PositionMaximum dimensionsNumber available
Main marquee – hung from the roof4m x 2m2
Food marquee (inside)4m x 1m2
Food marquee (outside, facing the garden area)4m x 1m2
Outside fence, facing the skate park4m x 1m1
Outside fence, facing Jesus College4m x 1m2
Stillage (above beer casks)4m x 1mMultiple, but only available to pubs and breweries inside our LocAle area


(Sold for 2022)

The festival places beermats on many of the bars in the main marquee. Supply beermats for us to use exclusively on most of the main bars throughout the week.

Driver tokens

Designated drivers can claim soft drink vouchers to the value of their entrance fee. Sponsor these tokens (print run c.1000) and we’ll print your company’s name on them, and thank you in our programme (print run c.17,000) and on social media.

Trade session

Promote your company to the guests at our dedicated trade session. On Monday, from 4–5pm, the festival is open solely to representatives of the brewing and pub trade. We usually welcome around 500 guests, and they receive complimentary entrance tickets and drinks tokens. Exclusive sponsorship of this session will see your company name and logo on these tickets and tokens. In addition, during the session you will have stand space available in the centre of the main marquee to promote your business.

Exhibition stand

Take the personal approach and have your own exhibition stall or stand in our food tent (limited to one stand per day).

Available: Tuesday, Wednesday, Thursday, Friday, Saturday


(Sold for 2022)

The majority of our customers purchase a glass to use at the festival. In previous years, 16,000 glasses were taken home after the event. Print your artwork on all our souvenir pint glasses. Black or white, single position.

Additional benefits

For the above opportunities over £500, sponsors are included on the suppliers and supporters list and they’ll receive six free entrance tickets. Sponsor for over £2,000 and we’ll publish one tweet and Facebook post thanking you for your support.

Get in touch

Contact us on for further information.

All prices include VAT. Terms and conditions apply.

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